In e-commerce, staying ahead of the curve is standard practice, and being successful can pay dividends. For most stores, this can be made considerably easier with quality marketing tools, UX plugins, or checkout field editors for WooCommerce. After all, WooCommerce is a groundbreaking platform, but as an e-commerce plugin, it’s not an island.
Luckily, it’s also the perfect platform for designing the perfect online shopping site and experience of your choice. From its open-source features to its immense customizability, this WordPress plugin boasts a handsome lineup of plugins to help boost your store’s visibility, sales, and conversions.
However, before we discuss some of these in detail, it’s essential to understand the true importance of these plugins. For online businesses hoping to make an impression in 2024, let’s understand some key facts.
Choosing The Right Plugins
WordPress plugins are clearly essential for your e-commerce toolkit, too much of anything can be a detriment. Similarly, not being smart with how you choose your plugins can cause problems.
From subpar compatibility and UX to poor website speed, unrestricted use of plugins can hamper your WordPress store rather than help it thrive. So, instead of crowding your dashboard with extensions, you need to invest your time and resources in only the top-quality plugins that are essential to your store. This brings us to a key question…
What Makes A Plugin Essential?
As a rule of thumb, a premium-quality, customizable plugin with 24/7 support is your best bet. For online stores, the most desirable plugins help pinpoint and address some crucial challenges and needs that your business might face. These include
- User Experience
- Sales and Conversions
- Trust and loyalty
- Site security
They should add some tangible value to your online store by offering a service that is substantial and works for you and your customers. And they should do so while being reliable in terms of safety, support, and updates. This will serve as an adaptable and robust solution for online stores competing in an uncertain and constantly shifting market.
Must-Have Plugins For Your WooCommerce Store
In e-commerce, a quality checkout page tends to be a highly decisive touchpoint that either boosts conversions or becomes a magnet for cart abandonment. To solve that, the Checkout Field Editor allows you to customize, validate, and secure your checkout fields and forms.
This plugin helps you construct a more intuitive user experience that lends itself to speed, security, and ease in helping buyers complete their purchases. With added fields for billing, shipping, and accounting, it’s a lifeline for conversion-starved online stores.
2. Customer Reviews for WooCommerce
Reviews and testimonials are often the simplest on-site tactic for building loyalty and trust with your audience. WP Customer Reviews enables a more accessible and dynamic setup for leaving product reviews. It’s highly customizable, so you can modify it to match your site’s theme or enable file uploads as a complement to text reviews.
3. Advanced Dynamic Pricing
Strategic pricing is a must if you want your store to offer value for money in a unique and competitive way. With Advanced Dynamic Pricing, you can implement a range of features such as smart pricing and discount rules. This approach lets you market your products to loyal or long-time customers in a way they might appreciate or find delightfully tailored.
4. Woo Subscriptions
E-commerce subscriptions are another fine way to thank your most loyal and devoted audiences, specifically those who are registered to your store. With Woo Subscriptions, you can manage subscriptions and collect recurring payments.
In return, this highly versatile plugin lets you reward subscribers with newsletters, online coaching, blog content, and much more. It’s perfect for customizing billing schedules and setting up free trials.
5. PDF Invoices & Packing Slips for WooCommerce
Conveying a sense of professionalism in e-commerce means providing tangible receipts to your customers, for which this is the ideal tool. PDF Invoices & Packing Slips for WooCommerce generate PDF invoices detailing the purchases that your customers make.
You can attach these files to WooCommerce emails or export them as printable files. This plugin provides highly customizable invoice templates which you can produce individually or in bulk. That way, you can ensure accurate documentation of each purchase and reaffirm your dedication to your buyers.
6. Jetpack VaultPress Backup
Failing to update and backups can be devastating to online stores that have invested years in the business. To help keep your data safe from attacks or loss, Jetpack VaultPress Backup provides a simplified architecture for managing quick and easy site backups. It’s quick and highly compatible, and perfect for small businesses.
7. WC Vendors
The multi-vendor marketplace is the future of e-commerce, and WC Vendors specializes in helping small WooCommerec businesses transform into a marketplace that caters to a wide range of buyers. It helps you scale commissions, vendor management, shipping, and various other functions by connecting various digital and physical sales platforms.
On top of earning yourself, it helps you empower your business partners and create a stronger community of online merchants and entrepreneurs. This is a valuable approach for stores hoping to make an impact in 2024 and beyond!
8. MWP Hubspot
It’s not just transparent and strategically arranged checkout forms that help curtail bounce rates. In e-commerce, abandoned carts are a widespread occurrence, and Cart Abandonment Recovery offers the tool kit to help you win this battle.
It serves a number of purposes, including CRM, email marketing, ad building and tracking, and lead management. With it, you can keep track of the activity on your WooCommerce and manage everything from a single dashboard. On top of being convenient, this tool will help you save a fortune on customer acquisition in 2024.
9. Google Analytics for WooCommerce
If you need to analyze how well your online store is performing, Google Analytics for WooCommerce is just the solution you need. It seamlessly connects your WooCommerce store with such a premiere data analysis platform as Google Analytics. This is the tool for you if the job at hand is monitoring sales, traffic, and overall user trends.
10. LiteSpeed Cache
Lagging pages are poison in the realm of e-commerce, and LiteSpeed Cache is the antidote to help deliver you from this conundrum. With CSS aggregation, caching, and file optimization, it helps lower the load on your website without compromising the quality of your UI or UX. This leads to superior site speeds, which helps keep your conversions at a stable high.
11. Variation Swatches
The right visual appeal can help your online store strike a perfect first impression with shoppers. Variation Swatches help build stunning, responsive, and easily navigable buttons and elements to display images of your diverse products.
It’s highly customizable and offers a number of layouts that you can experiment with. The layout is easy on the eye and perfect for displaying product variations, from sizes and colours to specific models and functionalities.
12. WooCommerce Product Feed Pro
A growing number of online shoppers are now scrolling through their Facebook and Instagram feeds and subscriptions for product recommendations. With WooCommerce Product Feed Pro, you can connect product feeds to a range of platforms, like social media, search engines, and more.
You can tailor the design and functions of your ads and product feeds to customize your campaigns as you please. It helps you simplify marketing and save a great deal on outreach costs.
13. WooCommerce Multilingual
Primarily English-speaking audiences only make up a small fraction of your potential base of customers. For everyone else, you need a robust translation solution that can help you expand your market across language barriers.
WooCommerce Multilingual not only supports straightforward translation with over 60 pre-configured languages, but uses DeepL to provide more authentic interpretation for your checkout and landing pages. Plus, it also boasts a currency switcher to really impress your various audiences.
14. Order Export And Import
When transferring data across multiple WooCommerce stores, Order Export And Import is the solution for you. It helps you export a vast number of CSV files, along with organizing inventory, tracking updates, and simplifying backups.
15. Wholesale Suite
Stores might sometimes benefit from providing wholesale product rates to select customers or subscribers. To simplify that, Wholesale Suite assists WooCommerce shops by switching between retail and wholesale prices, changing user roles, and helping you manage B2B customers.
16. Customizer for WooCommerce
A strong WooCommerce solution must help stores build a tailored shopping experience without having to edit the code manually. Customizer provides a single interface where you can manage customizations under shipping, products, page layout, filters, and much more. It helps you manage a significant amount of custom text in one fell swoop!
17. TI WooCommerce Wishlist
A working online wishlist is a must-have for any store and will continue to be so moving forward. With TI WooCommerce Wishlist, your customers can create, customize, and share their most desired products. This helps you re-focus upselling and discounts while keeping cart abandonment to a minimum.
18. Sequential Order Number for WooCommerce
Numbered orders are easier for WooCommerce stores to track and manage, provided that they follow a particular sequence. Sequential Order Number for WooCommerce accomplishes exactly that, making use of the WordPress ID system to assign an ordered numerical identifier to each purchase.
Linear or consecutively tagged orders are much easier to track and make record-keeping more stress-free. This plugin can help stores save time and money, both of which might be in increasingly short supply moving forward.
19. Smart Coupons
Smart Coupons is a versatile plugin that helps online stores exploit all manner of opportunities for marketing financial perks and offers to their buyers. You can set up rewards based on shipping and billing or partner with sponsors. This plugin also helps you set up giveaways to help supercharge your marketing efforts.
A robust on-site search mechanism helps buyers make their purchases more quickly, and perhaps even pinpoint better options. It’s a must for any online store, and the FiboSearch is just what you need to ensure this all-important AJAX feature.
You can use it to search everything from products and descriptions to IDs, posts, and images. It’s aesthetically customizable and offers mobile-friendly responsiveness and categorized searches. It’s the ideal tool for supercharging your UX to a new level.
21. YITH WooCommerce Product Add-Ons
Upselling isn’t always easy in WooCommerce, which is why add-ons can sometimes be a simpler solution for increasing average order value. With YITH WooCommerce Product Add-Ons, you can market additional or related products to your buyers, thus increasing your cart total and impressing your customers at the same time.
22. Weight-Based Shipping
Setting up shipping charges requires that you strike a balance to facilitate buyers as well as your shipping partners. Weight-Based Shipping simplifies that by providing the most straightforward system for calculating these costs i.e. the physical size of the order.
While this plugin takes other factors into account, this method helps set more transparent and agreeable rates for everyone. Plus, you can implement discounts or free shipping based on cart totals.
While it may seem that online stores are spoiled for choice in terms of WooCommerce plugins, it’s clear that the right picks are meant to help improve your business. With these essential WordPress tools, you can fill any gaps in your online shopping experience, and guarantee more conversions and better impressions for 2024.